Portland Trail Blazers is an NBA basketball team based in Portland, Oregon. The team entered the NBA in 1970 and is the only professional franchise in Oregon in a major league sport.
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In 1955, the bringing basketball franchise ideas to the city of Portland was born, but it was not until 1970 that the dream was fulfilled, and the Trail Blazers were born.
The name took inspiration from the book The Trail Blazers: The Story of the Lewis and Clark Expedition, whose expedition ended very close to Portland, Oregon.
In their first decade in the NBA, the Blazers won their first NBA title. In 1977, Portland beat the Philadelphia 76ers in six games, with Bill Walton being named MVP.
After that, the Blazers reached two more Finals in the nineties, losing both: the first was in 1990 against the Pistons and the second in 1992 against the Chicago Bulls.
The Blazers played at Portland’s Memorial Coliseum from 1970 to 1995, where they won their only championship and experienced their two NBA Finals.
In 1995, the Moda Center was inaugurated, which seats 21,401 fans for basketball games. The Portland Blazers are one of the most consistent teams in the entire NBA, missing the playoffs twice in the last ten years.
The battle between the Blazers and the Thunder in the first round of the 2018-19 season is one of the most spectacular in recent years, this thanks to the intense rivalry between Damian Lillard and Russell Westbrook.
The Blazers won in five games, and the series finale was a lethal three-pointer by Dame DOLLA when the game was tied at 115 points.
Damian Lillard ran out the stopwatch, Paul George’s mark was somewhat permissive, but the Thunder player was inches away from capping the long-range triple that Damian shot.
The Blazers continued to advance in the Playoffs to the Conference Finals, something they had not achieved since 2000. Unfortunately, they faced the Warriors, who swept them in four games.
In 2017, the team’s owners again thought about changing the logo. And over global, to create a new concept from scratch.
They organized a focus group with fan participation and discovered that everyone sees the turntable as the main symbol of the Portland Trail Blazers and wants to keep it.
It was decided to leave a cult sign but slightly modify its shape and color. This assignment was given to designer Rodney Richardson, who owns his studio in Mississippi.
The main changes were made in the image, where the red lines were directed upwards and the white lines downwards.
In addition, the designers have combined them under a single black contour line from the top and bottom. In addition, they have made the word “Portland” in large black letters.
The letters “P” and “T” were made with serifs, small lines at a 45-degree angle. As one of the Blazers players explains, this refers to the 45th parallel running north through Salem, Oregon. The inscription “Trail Blazers” is below the city’s name.