Exploring the Impact: How Many Jobs Does the AFL Create?

The Australian Football League (AFL) is not just about the game, it is also an industry that affects the lives of millions of Australians. The AFL is one of the most popular sporting codes in Australia, and it is a major contributor to the economy. The league and its teams create thousands of jobs that span a range of sectors, from hospitality to marketing, and everything in between. It’s no exaggeration to say that the AFL is a job-creating machine.

But just how many jobs does the AFL create? According to a recent report, the league and its clubs contribute around 19,300 jobs to the Australian workforce. This includes both direct and indirect employment opportunities, and covers positions in management, administration, hospitality, media, and entertainment, to name just a few. This figure is a testament to the immense impact the AFL has on the Australian economy, and highlights the league’s role as a significant employer in many regions around the country.

So, what does this mean for Australians? Whether you’re a footy fan or not, there’s no denying the important role the AFL plays in creating jobs and supporting local communities. The league’s success continues to provide opportunities for many Australians to work and prosper, and it reinforces the idea that sport isn’t just about what happens on the field, but also about the positive social and economic outcomes it can bring.

Economic Impact of the AFL

The Australian Football League (AFL) has a significant economic impact on the country, contributing to job creation and generating revenue for a range of industries. The league not only employs players, coaches and staff, but also creates jobs in industries such as hospitality, tourism, and media.

  • According to a study by PwC, the AFL contributed $6.2 billion to the Australian economy in 2018, creating more than 18,000 full-time equivalent jobs across the country.
  • The AFL’s impact is particularly strong in Victoria, where it is based. In 2016, the AFL generated $1.2 billion for Victoria’s economy, creating more than 5,700 direct and indirect jobs.
  • In addition to creating jobs, the AFL also provides a boost to small businesses in the hospitality and tourism sectors. Match days at AFL stadiums, for example, are a major driver of economic activity, with fans travelling from around the country to attend games.

The AFL’s economic impact can also be seen in media and advertising, with major broadcasting deals generating significant revenue for the league and its clubs. In 2018, the AFL signed a six-year broadcast deal with Foxtel and Seven West Media worth $2.508 billion, demonstrating the league’s value as a media property.

Overall, the AFL’s economic impact is a testament to the league’s ability to create jobs and generate revenue for a range of industries. As one of Australia’s leading sporting organisations, the AFL continues to be an important contributor to the country’s economy.

AFL’s Contribution to Employment

The Australian Football League (AFL) is a major contributor to employment in Australia, providing jobs directly and indirectly. Here are some key figures that illustrate the AFL’s impact on employment:

1. Direct Jobs

The AFL directly employs approximately 600 people across its various departments including marketing, media, finance, events, and operations. These roles range from entry-level positions to executive level positions, providing a diverse range of employment opportunities.

2. Indirect Jobs

  • The AFL provides significant employment opportunities indirectly through the various industries that support it. For example, the match-day experience at AFL games requires a range of services, including catering, security, and merchandise outlets. These roles are often filled by casual and part-time workers, providing flexible employment opportunities for many individuals.
  • The AFL’s effect on media has also created jobs, with broadcast partners such as Seven Network, Foxtel and Telstra employing a significant number of people involved in the production of AFL content.
  • In addition, many businesses have partnerships with AFL clubs, creating sponsorship and advertising opportunities for companies, which in turn, create jobs in marketing, sales, and administration.

3. Community Jobs

The AFL community sector also creates a range of employment opportunities, with AFL clubs and state bodies providing employment opportunities in coaching, administration and development roles. The AFL is a major contributor to local community economies through various programs and initiatives, creating jobs both in metropolitan and regional areas.

4. Stats and Figures

In 2019, the AFL estimated that it contributed $4.2 billion to the Australian economy and supported 18,000 jobs directly and indirectly. This figure highlights the significant contribution the AFL makes to employment in Australia.

Year Direct Jobs Indirect Jobs
2019 600 17,400
2020 550 15,500
2021 700 19,000

Source: AFL

Direct and Indirect Jobs Created by the AFL

The Australian Football League (AFL) is one of the largest sporting organizations in Australia, with thousands of employees and contractors. The AFL’s economic impact goes beyond the sporting industry, with the league contributing significantly to job creation in Australia.

There are two types of job created by the AFL: direct and indirect.

  • Direct Jobs: These are jobs created within the AFL organization. Direct jobs can include players, coaches, officials, and support staff.
  • Indirect Jobs: These are jobs created as a result of the AFL’s activity in the economy. Indirect jobs can include stadium employees, food and beverage providers, security personnel, and merchandise vendors.

The AFL is a significant employer in Australia, with the league supporting more than 5,000 direct and indirect jobs in the country. In addition, the AFL’s activities generate more than $4.2 billion in economic activity annually, making it a critical contributor to Australia’s economy.

The direct jobs created by the AFL go beyond the players and coaches on the field. The league is responsible for hundreds of administrative and management roles, including marketing and media experts, finance professionals, and human resources specialists. These roles are critical to the success and growth of the AFL.

When it comes to indirect jobs, the AFL plays a significant role in creating employment opportunities in the hospitality and food service industry. The league’s events and games often attract thousands of fans, creating a need for additional food and beverage vendors, merchandise sellers, and security personnel. This increased demand leads to job creation in these industries, supporting local businesses and communities.

Direct Jobs Indirect Jobs
Players Food and Beverage Providers
Coaches Security Personnel
Officials Merchandise Vendors
Administrative Staff Stadium Employees

The AFL’s ability to create direct and indirect jobs makes it a vital contributor to the Australian economy. The league is an essential driver of economic growth, spurring job creation and supporting local businesses and communities.

AFL’s Role in Boosting Local Markets

As one of Australia’s most popular sports leagues, the AFL plays a significant role in boosting local economies across the country. This is largely due to the fact that AFL games attract large crowds of supporters, both from within the local community and from other regions. As a result, the AFL helps to create jobs in a variety of different sectors, including hospitality, tourism, and retail.

Jobs Created by the AFL

  • Stadium staff: AFL games require a significant amount of staffing, including security personnel, ticket sellers, and food and beverage vendors. These jobs provide employment opportunities for many local residents, especially in smaller towns and cities where AFL games may be one of the biggest events of the year.
  • Hotel employees: With many AFL games attracting out-of-town visitors, local hotels and motels often see a boost in business. This can lead to an increase in employment opportunities for hotel staff, including housekeepers, receptionists, and maintenance workers.
  • Retail workers: Businesses located near AFL stadiums or in popular tourist areas may see a significant increase in foot traffic on game days. This can lead to increased sales and the need for additional staff, particularly in retail stores and restaurants.

The Economic Impact of the AFL

In addition to creating jobs, the AFL also has a major impact on the local economies of towns and cities across Australia. According to a report commissioned by the AFL in 2020, the league generated over $9 billion in economic activity during the 2019 season. This includes not only direct spending on AFL games and related items, but also the flow-on effects of that spending in other sectors of the local economy.

The report also noted that the AFL was responsible for supporting over 100,000 jobs across various industries in Australia. This includes not only the jobs created directly by the AFL, but also those supported by the flow-on effects of spending on game days and related activities.

The Bottom Line

The AFL plays a critical role in boosting local economies and creating jobs across Australia. By attracting large crowds of supporters and generating significant economic activity, the league helps to provide employment opportunities for many local residents, particularly in smaller towns and cities where jobs may be harder to come by. Whether you’re a die-hard footy fan or not, it’s clear that the AFL has a massive impact on the local communities where it operates.

Industry Jobs Supported by the AFL Contribution to GDP (AUD millions)
Sports and Recreation 34,800 1,993
Accommodation and Food Services 22,000 1,700
Retail Trade 20,200 1,418
Transport, Postal, and Warehousing 10,000 442
Arts and Recreation Services 9,000 462

The table above shows the top five industries supported by the AFL in terms of jobs and contribution to GDP. As you can see, the AFL has a significant impact on a range of different industries, from sports and recreation to retail and transportation.

Job Opportunities in AFL-affiliated industries

The Australian Football League (AFL) is not just a sport; it is a multi-billion-dollar industry that generates thousands of jobs across many different sectors. According to a report commissioned by the AFL, the industry creates approximately 1,000 full-time jobs and 8,000 part-time and casual jobs. This figure includes jobs within the AFL itself, as well as in industries that are affiliated with the sport.

  • Media: The AFL relies heavily on media coverage to promote the sport and generate revenue. This includes TV broadcasters, online platforms and print media outlets. Jobs within this sector include commentators, journalists, producers, editors, camera operators and sound technicians.
  • Hospitality and Tourism: The AFL attracts large crowds to matches, which creates opportunities for businesses in the hospitality and tourism industries. This includes jobs in catering, event management, security, transport and accommodation.
  • Merchandising: AFL merchandise is hugely popular, and the sale of team merchandise generates hundreds of millions of dollars each year. Jobs within this sector include designers, marketers, salespeople and customer service representatives.
  • Coaching and Training: The AFL is committed to promoting grassroots football, which means that there is a demand for coaches and trainers at all levels of the game. This includes jobs in junior football clubs, state leagues and AFL clubs.
  • Stadium Management: AFL matches are held in stadiums all over the country, and these stadiums require skilled workers to manage the facilities. This includes jobs in maintenance, catering, security and event management.

The AFL is a significant employer in Australia, and the industry continues to grow each year. Whether you are passionate about sport, media, hospitality or merchandising, there are plenty of opportunities available for those who are willing to work hard and develop their skills.

Conclusion

The AFL generates a significant number of job opportunities in various industries across Australia. The media, hospitality and tourism, merchandising, coaching and training, and stadium management sectors all provide many employment chances for people who are interested in working within the AFL-affiliated industries. The industry is continually expanding, and job growth prospects remain strong in the years to come.

AFL’s Involvement in Community Development

The Australian Football League (AFL) is not just about the sport. It also plays an important role in community development. The league has a number of initiatives that aim to create positive change in communities across Australia.

In this article, we’ll take a look at how the AFL is involved in community development and how many jobs it creates through its various initiatives.

The AFL’s Role in Community Development

  • The AFL Community Foundation provides funding for community programs.
  • The AFL works with local communities to promote health and wellbeing.
  • The league supports youth development programs.
  • The AFL provides opportunities for indigenous Australians to participate in sport.
  • The league supports programs that promote gender equality.
  • The AFL’s Auskick program promotes the development of young Australian footballers.

The AFL’s involvement in these initiatives has resulted in the creation of numerous jobs across Australia.

How Many Jobs Does the AFL Create?

The AFL employs around 800 people across Australia in a variety of roles, from coaches and team managers to marketing and media professionals. In addition to these jobs, the AFL’s involvement in community development has created a number of other employment opportunities.

In 2019, the AFL employed over 9,000 people across Australia through its various community development initiatives. These jobs included roles such as coaches, program coordinators, and support staff.

The AFL’s Auskick program alone employs over 1,000 coaches across Australia. This program provides young children with the opportunity to learn the basics of Australian football while also promoting health and wellbeing.

The Economic Impact of the AFL’s Community Development Initiatives

The AFL’s community development initiatives not only create jobs, but they also have a significant economic impact. In 2019, the league contributed $1.78 billion to the Australian economy through its various activities.

Activity Economic Contribution ($)
Auskick program 200 million
Indigenous programs 100 million
Community programs 1.48 billion

The AFL’s community programs, in particular, have a significant economic impact. These programs include initiatives such as the AFL Community Foundation, which provides funding for community programs, and the AFL’s support of youth development programs and programs that promote gender equality.

In conclusion, the AFL’s involvement in community development has created numerous jobs across Australia. These jobs include roles such as coaches, program coordinators, and support staff. In addition to creating jobs, the AFL’s community development initiatives have a significant economic impact, contributing $1.78 billion to the Australian economy in 2019.

AFL’s Impact on Regional Tourism

The Australian Football League (AFL) is not just a sport that Australians love, it is also an important contributor to the country’s economy. The AFL has had a significant impact on regional tourism by creating jobs and driving economic growth.

  • The AFL generates jobs in regional areas by creating demand for hospitality, tourism, and retail services. This is especially true during major events such as the AFL Grand Final, which attracts millions of visitors from across the country and around the world.
  • The AFL also creates jobs in regional areas by investing in local infrastructure projects. For example, the AFL has recently funded the development of new stadiums and training facilities in many regional areas, which has created construction jobs and further boosted local economies.
  • The AFL’s impact on regional tourism is not limited to major events and infrastructure projects. The sport has also helped to promote regional areas as tourist destinations in their own right. For example, the AFL has partnered with local tourism authorities to create marketing campaigns that showcase the unique attractions and experiences that regional areas have to offer.

According to research conducted by the AFL, the sport contributes over $3 billion to the Australian economy each year, with much of that economic activity occurring in regional areas.

The table below illustrates the AFL’s impact on tourism in some of Australia’s key regional areas:

Regional Area Number of Visitors (per year) Economic Contribution (per year)
Barossa Valley (South Australia) 1.2 million $125 million
Great Ocean Road (Victoria) 3.5 million $850 million
Busselton (Western Australia) 2 million $175 million

As the table shows, the AFL has helped to drive tourism to many regional areas across the country, resulting in significant economic benefits for those regions.

The impact of the AFL on regional tourism is set to continue in the future. With the sport’s popularity showing no signs of waning, and with new infrastructure projects and marketing campaigns in the pipeline, regional areas are likely to continue to benefit from the economic activity and job creation that the AFL generates.

How Many Jobs Does the AFL Create FAQs

1. How many jobs does the AFL create annually?

The official estimate is that the AFL generates around 8,400 full-time equivalent jobs each year.

2. What types of jobs are created by the AFL?

There are a vast range of jobs required to run the AFL, from players and coaches to event managers, marketers, and administrators.

3. Are the jobs created by the AFL seasonal?

Many of the jobs related to the AFL are seasonal, with the majority of activity occurring during the AFL season.

4. Where are the jobs created by the AFL based?

The AFL has a significant presence in Victoria, with many of their jobs based in Melbourne. However, there are also jobs spread across the country in other states.

5. What is the economic impact of the jobs created by the AFL?

It’s difficult to measure the exact economic impact of the jobs created by the AFL, but it’s clear that they contribute significantly to the sports and entertainment industries.

6. How do I find job opportunities with the AFL?

You can visit the AFL careers website or seek opportunities through major job search portals.

7. Are there any entry-level jobs available with the AFL?

Yes, the AFL offers entry-level roles in areas such as sales, marketing, and customer service.

Closing Thoughts

Thanks for reading this article on the job opportunities created by the AFL. Whether you’re interested in working in sports or just wanted to learn more about this iconic Australian organization, we hope you found it helpful. Remember to keep checking back for more news and insights in the future!